You know what you do but you’re struggling to explain it in a way which makes prospective clients lean in.
The Proposition Refinement Workshop is a half-day live workshop for creatives building a personal brand who are stuck between knowing their value and being able to articulate it. In 3.5 hours, you'll work through the five layers of a clear proposition - identity, audience, value, differentiation, proof - and leave with a one-sentence statement you've tested in the room amongst peers.
This isn't a lecture or online module, it's a working session. You'll be challenged, refined, and held to account by a small group of people navigating the same problem.
You know what you do but you’re struggling to explain it in a way which makes prospective clients lean in.
The Proposition Refinement Workshop is a half-day live workshop for creatives building a personal brand who are stuck between knowing their value and being able to articulate it. In 3.5 hours, you'll work through the five layers of a clear proposition - identity, audience, value, differentiation, proof - and leave with a one-sentence statement you've tested in the room amongst peers.
This isn't a lecture or online module, it's a working session. You'll be challenged, refined, and held to account by a small group of people navigating the same problem.
